February 25, 2005
A few favourite cool SEO resources and recommendations
Folks are always asking us about some our favourite resources online.
With all of the newsletters, e-books, e-zines, members programs out there, you simply can't subscribe to them all. So here are a few of my own personal favourites which I highly recommend.
I hope you find as much value in them as I have.
Let's start with a Blog:
Great counsel on "branding" and the author is Roy Williams
http://www.brandingblog.com
Sign up for Roy William's Monday morning memo at: (highly recommend)
Another great weekly publication which I always read is Michael Campbell's newsletter here: (highly recommend)
Michael has recently been talking about his new expanded version of Clickin it Rich 3.0. It's a great collection of information as only Michael can compile, but I loved it for his extra bonuses too!
A couple of other Web Sites:
Web Marketing Now is loaded with advice from top SEO researcher Jerry West. (highly recommend)
All spiders are not the same! Check out: Spider Food
That's all for now. Enjoy!
Best regards
John Alexander
Posted by John at 08:08 AM | Comments (0)
February 22, 2005
Include Latent Semantic Indexing (LSI) in Your SEO Mix
Include Latent Semantic Indexing (LSI) in Your SEO Mix
By John Alexander
Keep your ears open and listen for the next significant trend in search engine marketing buzz words. What in the world is Latent Semantic Indexing or(LSI) you may ask? Actually, it's much more than a "buzz word". It's actually a complex formula that has been around for a while and it applies to a brilliant methodology that should move us much more towards rewarding high quality, well written content with top visibility. We are talking about "on page factors"
again, but not just how and where a keyword phrase is prominently used. LSI influences are based on the whole body of words surrounding the targeted keyword phrase, which in turn puts the meaning of the article into context. This in turn matches a specific theme based on all the body of pages collected and stored in the entire Search Engine's database.
That's a very simplified explanation of it, but the question in your
mind is this:
Isn't this bad news for the SEO?
Does this mean my pages will no longer be effectively ranked?
It all sounds far to complicated. Where can I learn how to prepare for
this change?
Relax and take a deep breath. Although it sounds complicated and highly technical, there are solutions at hand. You should be aware that this technology represents the search engine's push towards Artificial Intelligence or (AI).
The principle is simple. The search engines are using advanced technologies to ensure that emphasis is upon true relevancy in a search. As long as you are creating high quality content that is useful to a human being (you are NOT creating horrible, junky low-quality pages that serve no useful purpose SPAM), you should be safe.
However, there are some definite things you should know and be aware of when it comes to LSI.
1. The technology exists right now and is active.
2. We'll be teaching the latest AI strategies at our March 9-11
Workshop in Las Vegas
3. You might try the powerful ThemeMaster Tool to ensure you're
indexed within the correct "Theme" for your product or service.
Finally, you may wonder who has the best insights concerning LSI and AI technologies as they become more and more important in performing SEO?
In my opinion, there is one extraordinary guy to keep an eye on for
resources and key insights. He's an extraordinary person with assorted talents in understanding highly complex mathematical equations and he has a degree in the study of "linguistics."
His name is "Michael Marshall" the creator of the very impressive
ThemeMaster Tool:
http://198.68.180.60/Theme-Master/index.html
ThemeMaster is an extraordinary tool that eliminates the need for
guesswork on theme building. It delivers into your hands exact instances of keywords, secondary support terms and phrases in a concise color coded format that is easy to read and ready to use. Theme Master is a tool that any SEO can make use of "right now" to help make sure their pages are recognized within a specific theme.
Posted by John at 06:22 PM | Comments (0)
February 21, 2005
Join Robin Nobles & John Alexander in Las Vegas
Join Robin Nobles and John Alexander at the MGM Grand Hotel in Las Vegas for the Ultimate SEO Mastery Workshop - March 7 to 11 (Act now)
There is still some room if you want to grab your laptop and come join SEO industry leaders Robin Nobles and John Alexander for their hands-on SEO Mastery Workshop. Step by step training delivered in logical order with 100% focus on building your SEO skills to top form. Full certification and mentoring included.
SEO Training Details about the SEO Mastery Workshop
Registration for a 2-Day, 3-Day or a 5-Day Workshop in Las Vegas
March 7-11
Posted by John at 08:30 AM | Comments (0)
Excellent "Root Words" from Michael Campbell
How would you like a fresh listing some absolutely killer root words?
And what about an awesome step by step action plan that you can use to begin to begin to making money within just 5 hours?
All of this and I have not even referred to a product yet because all of these excellent resources you get are just bonus material, when you check out the brand new upgrade of Clickin' 3.0 by Michael Campbell.
Every once in a while I come across a resource that offers exceptional value and this upgrade of Michael's Clicken it Rich Ebook is exceptional. I mean even if you are an absolute beginner (with zero experience), Michael explains step by step how to get yourself up and running in just a few hours. I just love the examples he gives on how to write compelling copy and he reveals in here, some of the best information that I've read anywhere.
Clicken 3.0 is much more than a "How To" book although it certainly does that, but it's truly motivational too. After reading a few pages, I just did not want to put it down.
You can give it a look here:
Clickin' it Rich 3.0
It's completely rewritten, revised and expanded with 27% more content.
Bonus #1 - The new 30 page Action Plan, follow Fast Track #1 and you
could be making m0ney online in as little as five hours.
Bonus #2 - The Keyword Hotlist, these motivated searchers are looking
for solutions to their problems.
Bonus #3 - The Top 25 Markets, a list of the h0ttest product categories for 2005.
Bonus #4 - The original Clickin' it Rich MP3 audio interview.
If you are not familiar with Michael's E-zine, here it is.
Posted by John at 08:19 AM | Comments (0)