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March 29, 2005
KEI Observation Deck March 29
Here are just a few quick 30 second glances at things that might be appropriate for seasonal promotions (before the season arrives).
Again, these are based on quick and easy Wordtracker Magic techniques where we instantly tapped into very high KEI values. As you'll recall, Wordtracker says a value of 100 can be considered fair. A value of 400 is considered and excellent keyword phrase to target.
The higher the Keyword Effectiveness Index, the bigger the window of opportunity is for gathering in good traffic without labouring to hard.
KEI Observations for March 29
If you have a Christmas related Web site, did you know that people are searching for:
"Directions for Making Christmas Bows" - KEI 1728.00
Possible seasonally related in a different way, people also want:
"Directions for Making Maple Syrup" - KEI 507
Not seasonally related, but still interesting....people who like to crochet are searching on the Internet for:
"Crochet Directions for Ponchos" - KEI 2119.692
The study of people's searching behaviours is absolutely fascinating and the key to building a genuine profitable Web site.
Whether you are running your own business online, or maybe you need more qualified traffic for your clients, or even if you are building a profitable affiliate marketing business.... there is nothing as powerful as understanding exactly what your customers are searching for. Combine this with solid optimization skills and you can move to the top of your field and leave the competition in the dust.
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Posted by John at March 29, 2005 08:11 AM