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March 31, 2005
Welcome to the KEI Observation Deck March 31
Are you a Wordtracker member yet? I highly recommend signing up
for even just a day or a week, just to explore your target audience's
behavioural trends.
Are you struggling to find powerful windows of opportunity in Wordtracker? Chances are, there are enourmous opportunities right under your nose, just waiting to be discovered. These are perfect keyword phrases that will attract just the right Web visitors to your Web site.
QUESTION: Why are these phrases so special?
ANSWER: It's simple. People are really searching for these type of high KEI terms and yet at the same time, the competition is extremely low. With a little optimization you can easily rank and be found.
QUESTION: What makes these keywords seem so elusive to many people?
ANSWER: Many people are unaware that there are extraordinary trends left behind. I tap into these trends instantly (in seconds usually) using my Wordtracker Magic methods.
For today, we'll examine a few high KEI values that might be of interest to affiliate marketers or perhaps in one of the more competitive industries like "computers."
KEI Observation Deck for Thursday March 31:
Are you looking for what type of (high KEI) computer equipment that people are searching for?
Here are some quick observations:
"xeon rackmount computers" -KEI 1260.250
"linux rackmount computers" -KEI 1091.368
"multiple monitors laptop" -KEI 1068.132
Obviously on that last note, people are looking for laptop computers
that can be used with multiple monitors. Interesting!
Okay, now let's have a look for some general products that you might optimize for as an affiliate marketer.
Things people are searching for in general include:
"electric candle tart burners warmers" KEI 2401.
"Home Made Waste Oil Burners" KEI 1032.
"Rechargeable Radio Batteries" KEI 415.
Here is an interesting note or tip on searcher behaviour that in
some cases, it appears that battery buyers are also interested on
finding details about the warranty: (Interesting)
"heavy duty dry cell 12 volt batteries warranty KEI 11,664.000
We'll close today's observations with a Wordtracker Question
which was asked by one of our readers about an earlier observation
this week.
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Question:
Hi John,
You mentioned
"Gallery of Men's Hairstyles" KEI - 2012.163
I have never been able to get Wordtracker to search for words like "men's" (using an apostrophe)
It keeps giving me an error message. How did you find it?
Thanks
Scott
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ANSWER:
Have you read my book Wordtracker Magic?
Here's the key. You want to work with single "root word" (in singular form only). (Avoid using apostrophes)
Let the database sort out the mess for you and compile every variation of how that word might be used within a phrase and then let it sort it out for you from highest KEI to lowest.
The root word in the example on the blog, was actually the single term "hair".
I hope this tip helps you.
Highest regards
John Alexander
john@searchengineworkshops.com
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That's all the time we have today, but be sure to drop by and see us
again soon at the KEI Observation Deck hosted right here by the
friendly Wordtracker support team at Search Engine Workshops.
PS: Have you listened to the recent interview with John Alexander,
author of Wordtracker Magic on the E-marketing radio talk show.
Topics:
-The Value of using Wordtracker
-Alternatives to Keyword Universe
-How to do keyword research at Wordtracker.com
-How to get Wordtracker to do the hard work for you
-Advanced Keyword research
-The differences between Overture and Wodtracker data
-Keyword research Vs. Behavioral research
-Quick and easy tips for working with content
-What to do with your researched keywords
-Tips for working with Synonyms
-Questions answered about upper/lower case
You can listen to the archived broadcast on demand right now on your computer.
Posted by John at March 31, 2005 08:23 AM