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April 02, 2009
How to Put a Unique Perspective on Your News
When it comes to generating unique news, or turning your latest news
into a "news worthy story," try and learn how to tell your story
from a completely different and more interesting perspective.
One thing that is interesting to study, is how other very successful
marketers made their stories unique.
I'm not just talking about studying your competition, but for example
it can be helpful to study the work of others even from before the
Internet even existed.
Its only news, but people love fresh ideas or a story told from an
alternate approach. My friend Evan Carmichael has recently just
published a story about the early beginnings of HJ Heinz, who once
said:
"To do a common thing, uncommonly well - will bring success."
What do you think you can learn his success and apply it to the
work you do today? Please read
Read How Henry J. Heinz built HJ Heinz by having different ideas.
Wishing you great continued success for your online business.
Highest regards,
John Alexander
Search Engine Workshops
Posted by John at April 2, 2009 10:11 AM